The Journal of
the Korean Institute of Interior Design

The Journal of
the Korean Institute of Interior Design

Bimonthly
  • ISSN : 1229-7992(Print)
  • ISSN : 2733-6832(Online)
  • KCI Accredited Journal

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Title A Study on the Pedestrian Path Choice in Clothing Outlets - Focused on the Three Sample Outlet Customer Circulation System
Authors 박순주 ; 정성욱 ; 임채진
Page pp.140-148
ISSN 12297992
Keywords 대형의류매장 ; 고객동선 ; 경로선택
Abstract The purpose of this thesis is to provide basic information of efficient flow line arrangement, which results from examining the factors of route choice with a focus on the stores' space elements and pedestrian activity patterns in the outlets. The route tracking is applied to grasp pedestrian activity patterns, therefore, a concrete analysis into influential factors of the space structure arrangement and forms on route choice. The route tracking is a means to understand pedestrian activity patterns by establishing an unrecognizable space and examining every route in the investigating area for pedestrian activity pattern research. Three sample stores have different systems in the ground plan structures, the escalator location and the directions. The analysis focuses on the booth arrangement and shopping patterns. In conclusion, route choice of the customers and the structure of the space are quite closely related and affect the quality of shopping. This can suggest evidence for the need of the space structure to meet the pedestrian activity patterns.