Title |
Spatial Composition and Servicescape in Self-service Laundry |
DOI |
http://doi.org/10.14774/JKIID.2021.30.3.092 |
Keywords |
셀프빨래방; 무인매장(점포); 직사각형매장; 공간구성; 서비스스케이프 |
Abstract |
The purpose of this paper is to identify the types and characteristics of self-laundry rooms in stores of about 33.1m2 to 49.6m2 “formalized” rectangular planes found in new officetels, and to identify service scopes considering design elements and user experience to differentiate their brands. This paper investigated six self-laundry rooms with 33.1m2~49.6m2 rectangular floor plans on the back road of the new officetel located outside the GeT Cluster Complex (green, renewable energy center industry) in Magok district, Gangseo-gu, Seoul, for service identification, size, and experience. The following shall be summarized and analyzed in terms of spatial composition and service scale of the six stores: First, laundry equipment, facilities, and operation support equipment account for about 40% of the total stores, and convenience-related areas such as facilities for customers' movements and rest are using the remaining 50%. We wanted to secure space for customer convenience. Second, operational support equipment such as kiosks and vending machines are placed between washing machines and dryers or between washing machines and running shoes washing machines to distinguish between different types of equipment and service areas. Third, the convenience space for the customer's atmosphere and relaxation uses the space opposite the equipment and the entrance to the street to observe the operation status of the equipment. Furthermore, First, it is maximizing exposure of brands and industries by actively utilizing the front part, which is located on the side of a narrow area but facing the street. Second, it is narrow and deep inside but high ceiling high so that you can feel enough openness and comfort. Third, if one side of the store faces the outside of the building or the entrance and exit passage of the building, it is kept transparent without a separate finish on the glass of the border surface to give a wide feeling. Fourth, books, TVs, entertainment, and coffee vending machines are efficiently placed in a small space so that customers can use convenience facilities during their stay in the laundromat for washing and drying. Fifth, the design of the interior of the store by brand - the material, color, and graphic concept of the interior finish are clearly differentiated. |