| Title |
상업공간에 적용된 적벽돌의 공감각적 특성 연구 |
| Authors |
최효원(Choi, Hyo-Won) ; 김지은(Kim, Ji-Eun) |
| DOI |
http://doi.org/10.14774/JKIID.2022.31.2.062 |
| Keywords |
Synethesia; Red Brick; Commercial Space; Material Expression; Emotional Design |
| Abstract |
The commercial space, which is recognized with different characteristics through various material use and design expression methods, is responding to consumers' desire to satisfy their emotions with different sensory experiences and spatial concepts. In the case of red bricks, not only partial expressions such as floors, walls, and objects inside the space, but also forms the entire space and is applied without boundaries. With the characteristics of red bricks and unique construction methods, visitors to space have created various senses, which is actively used as an expression material for modern commercial space. This is an attractive element of only red bricks, and it is believed that when one of the five senses of humans meets stimulation, the sense of empathy that causes senses in other areas other than that has a wide influence on people's emotional stimulation through red bricks. Therefore, the purpose of this study is to derive the synesthesia characteristics of red bricks that stimulate people's emotions as an expression material for commercial spaces and cause various senses to act. As for the research method and content, synesthesia characteristics were derived through case analysis of design and material expression based on the concept of commercial space and the change in modern meaning. Subsequently, the characteristics of red bricks are derived by understanding the visual characteristics and method of building and analyzing expression cases. By connecting the synesthesia characteristics of the commercial space and the characteristics of the red brick discovered earlier, the synesthesia characteristics of the commercial space to which the red brick is applied were derived into the following five. It was organized into ‘Return and Departure of Time and Space’, ‘Realization of Persona of Physicality’, ‘Deteriorated Double-Sidedness of Appearance’, ‘Creation of Sense of Sequence Overlapping’ and ‘The Transfer of Emotional Warmth’ was conducted based on this. In the entire case, memories were recalled, vintage and modern according to spatial harmony, and conflicting bricks were revealed. In addition, through the combination of space and senses, people exist in space, forming a sense of temperature by the image.
These results confirmed that various emotions and experiences of humans were expressed at the same time, realizing emotional stimuli and fantasies, and deeper emotional stimuli than other purpose spaces. Finally, it is expected that the characteristics of red bricks will prove their potential as an expression material that induces various experiences and sensory stimuli in various spatial design areas. |