| Title |
User’s Satisfaction Evaluation of Dongsung Pedestrian Street in Daegu |
| Authors |
Jo Yun-Hee ; Kim Joo-Hyun ; Ha Jae-Myung |
| Keywords |
Pedestrian Mall ; Dongsung Street ; User's Characteristic ; User's Satisfaction |
| Abstract |
There has been no evaluation study on working environment of Dongsung Street since the initiation of pedestrian zone in Daegu. The projects have not been assessed appropriately by evaluating the questions whether it achieves the project’s objective, and whether the visitors are satisfied or not. Thus this study tries to assess Dongsung Street project by estimating the user satisfaction of the pedestrian mall. As a result of the analysis, pedestrians seem to be generally satisfied with a pedestrian mall on Dongsung street. Pedestrians are satisfied with the enforcement of the commercial function while they are dissatisfied with accessibility. In the result of satisfaction analysis through multiple regression analysis, 'connecting the street to both department store and market' for the enforcement of the commercial function, 'the image of Dongsung street that pedestrians want to walk in' for local characteristics, and 'a number of bus stop' and 'a number of parking lot' for accessibility, significantly affect the satisfaction. We expect that this study could be utilized as a basic material to the other projects which are revitalization project of the city and public design improvement project of Dongsung Street. |