| Title |
Restoration and Conservation of Old Roads by Storytelling |
| Keywords |
Stroytelling ; Place Asset ; Place Marketing ; Restoration and Conservation of Old Roads |
| Abstract |
It was studied to find out the historical meaning of old roads and restore the historical images reflected on old roads. Storytelling and place marketing were defined and cases were analysed to investigate the restoration and conservation of historical meaning and images reflected on old roads by storytelling. To restore and conserve old roads by storytelling, first the own story of an old road should be created with elements concealed in the old road. Varied methods suitable for expressing this story should be introduced to attract the mind of residents and visitors. A bond of sympathy should be developed through communicating between residents, visitors and the old road. |