Title A Study on the Binding Power that Time Structuring in Exhibit Affects the Time Spent on Watching
Authors Jung, Su-Young ; Lim, Che-Zinn ; Yoon, Sung-Kyu
Page pp.97-104
ISSN 12269093
Keywords Museum Visitor's Behavior ; Holding Power ; Binding Power
Abstract This study is about the process to communicate with exhibits and exhibition information for people visiting museum. The relation between beginning and ending for viewing exhibits can be explained by the time binding power regarding holding power which has the effect to focus on exhibits for the visitors. The features of exhibits were identified as affecting the degree of the time spent on watching through standard deviation for the time spent on watching and IQR(Inter-quartile range) except holding power to deal with average level of the time to watch. The watching style was studied by dividing into time structuring of exhibits according to the form of beginning and ending for viewing exhibits about the exhibits. The features of exhibits were utilized for analysis of time binding power by dividing several cases such as the clear structure to have both beginning and ending for viewing, the case that starting point is clear but ending point is unclear, or the case of conditional close, the unclear case to have both beginning and ending for viewing. A series of distributed pattern regarding the time spent on watching means that there is temporal influence to affect the time spent on watching exhibits. This study was done by 300 exhibits in 5 exhibit halls in Gwacheon National Science Museum. The information of exhibit example and visitors' behavior was collected and analyzed statistical data. Through the study, it was shown that the time binding power had a relatively strong influence on the conditions such as the clear case to have both beginning and ending for viewing and the case of conditional close than the case that starting point is clear but ending point is unclear. As a result of analysis, it was verified that the visitors behavior have steady pattern according to the time structure that the exhibits have although the exhibits are utilized by various media. It is hoped that understanding the temporal property in exhibits is expected to help select exhibition method for exhibits and make a effective planning for arrangement of exhibition spaces.