Title Blog Text Analysis about Visitors’ Experience Change of Seochon
Authors Kim, Seung-Bum
DOI http://dxdoiorg/105659/JAIK_PD201531693
Page pp.93-102
ISSN 1226-9093
Keywords Seochon ; blog ; text analysis ; semantic analysis ; visitor ; experience
Abstract This study started from the question how people experience and consume the region, Seochon To measure people’s experience, 38,297 blogs were collected and analyzed The study was conducted on the premise that frequency of the keywords in texts could explain cultural context By analyzing keywords’ frequency and semantic network, some conclusions were drawn as followings First, diversity of the expression about people’s experience was diminished and their behavior has become similar Second, Seochon became a daily life’s stage on which visitors’ major behaviors are about drinking coffee in the cafe, eating tasty food, looking around the shops and visiting Tong-In market Third, some contents like exhibition or market preceded in the process of region’s change Fourth, ‘Hanok’ in the Seochon is no more a major contents Visitors recognize it as a material component that can set up a mood of the restaurant or the cafe