| Title |
Analysis of Factors influencing the Satisfaction of Use Environment of Shared Electric Kickboard |
| Authors |
안다은(Ahn, Da-Eun) ; 이경환(Lee, Kyung-Hwan) ; 고은정(Ko, Eun-Jeong) |
| DOI |
https://doi.org/10.5659/JAIK.2021.37.7.3 |
| Keywords |
Shared Electric Kickboard; Personal Mobility; Personal Transportation; Satisfaction of Use Environment |
| Abstract |
The purpose of this study is to propose a plan to promote the use of the shared electric kickboard by examining the usage behavior through
a questionnaire for actual users and analyzing the factors influencing users’ satisfaction with the Use Environment. To this end, this study
was conducted in Seoul, and 279 questionnaires were used for analysis. An ordered logit model was used for the analysis, and the main
research results were as follows. First, regarding the purpose of using the shared electric kickboard, users use it not only for short-distance
travel but also for leisure, and they use it in various ways as an auxiliary means of transportation and short-distance transportation for
connection with public transportation. In addition, concerning the evaluation of the users’ Use Environment in consideration of road quality,
convenience facilities, safety facilities, etc, this study indicate that there is a need to improvement the environment for using shared
kickboard. Second, as a result of analyzing the factors influencing the satisfaction of the shared e-scooter usage environment, gender, final
education, and subjective health status were significant in the characteristics of individuals and households, and rental system, accessibility,
and road of use were in order for the evaluation of the usage environment. It appeared to be statistically significant. Therefore, in order to
promote the shared electric kickboard service, the use environment (e.g., installation of designated stops, increase of equipment used,
management of rental applications, and improvement of service) must be enhanced along with service use area expansion, adjustment of
electric kickboard placement using user O/D data, and securing of safe driving space. A business plan is needed that considers factors
influencing satisfaction. |