| Title |
A Study on the Strategy for Creating Demand of Modular Construction through Case Analysis by Building Type |
| Authors |
Kim, Dong-Soo ; Kim, Kyung-Rai ; Cha Hee-sung ; Shin Dong-woo |
| DOI |
http://dx.doi.org/10.6106/KJCEM.2013.14.5.164 |
| Keywords |
Modular ; Case analysis ; Creating demand |
| Abstract |
It has been seriously difficult to create demand of modular construction because Korean modular method has been considered as container house or lightweight steel house. Actually, barrier factor of modular construction for activation was difficult to produce modular continuously in factories based on stable amount of demands. So, this research found successive factors of modular construction and proposed the method of demand creation through a plethora of case analysis by building types. In addition, this research found the scale of modular potential market. Owners will be able to use this strategy that is proposed in this research when they make a decision about construction system. Also, the modular construction can make potential market in Korea. As a result, modular system producer can make their business strategies and make continuous demand by conjugating the method of creating demand for modular construction which is proposed in this research. |